Your website and its marketing presence should be the number one method for reaching new patient opportunities in the home care industry.
Search Engine Optimization (SEO) will play a major role in making this happen.
What is your search engine optimization strategy? SEO is not an overnight process and requires more than adding a few keywords to your website. First the development of a website with the right content providing your site with the proper ranking initiates a process leading to results.
This may include the following:
- Targeting keywords with on page seo
- Social Media accounts
- Link building
- Fresh and relevant content
According to research data, 72% of internet users said they looked online for health information within the past year. If your not optimizing your website in order for it to be found on Google, Bing or Yahoo you are missing out on a significant amount of patient referral opportunities. Plain and Simple, people who are seeking home care are looking on the internet. Increase your sales and dominate your online marketing presence with our proven process to gain search engine optimization.
What is Search Engine Optimization?
Search Engine Optimization is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine.
- Let us help you expand your brand presence
- Let us help you increase your visibility in search engines
- Let us help you transform visitors into loyal customers
Expand your Brand Presence
From the early stages of development of search engine optimization, Home Care Marketing Services has been a leader in assisting home care companies with maximizing their advertising presence. We are the experts in search engine optimization. Our methods we use to increase traffic are 100% reliable. We take great care to adhere to the industry standards. Search Engine Optimization is a process that must match the specifications and requirements given by such search engines as Google and Yahoo have put forth.
We at Home Care Marketing Services have the search engine know-how and a proven track record for success. When you choose our company we will devote our time and resources towards optimizing your website for search engine ranking thus leading to quality results. Our process and strategies require advanced computer skills and many of the techniques we employ are things that websites owners cannot easily do on their own.
Increase Your Visibility in Search Engines
Most business owners are too busy running their businesses effectively to be responsible for SEO and their websites. Understanding search engine optimization and the requirements necessary should be a service that a business needs to hire experts for. This above all is a very time sensitive process requiring one not only to learn but also keep current with the latest search engine optimization requirements. Failure to do so will result in search engine penalty's and loss of position rankings and patient opportunities. Included in our turnkey search engine marketing program: A regionally specific URL (website address) that identifies their service area.
- A seo friendly website and content designed to be device responsive
- This website will include specific keywords identifying the agency's geographic location and services offered
- SEO friendly link building campaign that adheres to Google's Panda and Penguin policies
- PPC (Pay Per Click) consulting for Google and Bing campaigns
- Targeted traffic campaigns
- Linking Social Media Accounts
- Monthly reporting on your selected keyword phrases in the 5 major search engines (Google, Bing, Yahoo, AOL, Ask)
Transform Website Visitors into Loyal Customers
Search engine optimization is important for your home care agency's website to appear as close to the top of the search results list as possible. This is simply put for more desirable positioning a website has, translates into more traffic. More traffic provides your home health care agency with greater opportunities for business. If all goes according to plan, these targeted visitors become clients. For your home care agency's website to achieve first and second page rankings will be the result of hard work.